Privacy policy

Eternally Rooted, LLC Privacy Policy

Last updated: 6/26/2022

This Privacy Policy describes how Eternally Rooted, LLC (“we” or “us”) collects, uses, and shares your personal information when you use our website eternallyrooted.faith (the “Site”). 

Topics:

  • Personal information we collect
  • How we use your personal information
  • How we share your personal information
  • How we store your data
  • Email marketing
  • Behavioral advertising
  • Your data protection rights
  • Third party websites
  • Changes
  • Contact Us

Personal information we collect 

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information”. 

We collect Device Information using the following technologies: 

  • “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org. 
  • “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps. 
  • “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site. 

We use Device Information for:

  • Functionality: To recognize you on our website and recognize your previously selected preferences, including your preferred language and your location. 
  • Advertising: To collect information about your visit, the content you viewed, the links you followed, and information about your web browser, device, and IP address. We sometimes share limited aspects of this data with third parties for advertising purposes.


You can set your browser not to accept cookies, and the website above tells you how to remove cookies from your browser. Some of our website features may not function if you disable cookies. Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser. 


We also collect data you provide to us directly. We refer to the data you provide as “Provided Information.” We collect and process data you provide when you:

  • Register online or place an order for any of our products or services
  • Voluntarily complete a customer survey or provide feedback on any of our message boards or via email
  • Voluntarily leave a review on our website for any of our products or services 

The Provided Information we collect may include:

  • Personal identification information (name, email address, phone number, etc.)
  • Billing information (billing address, shipping address, payment information, including credit card numbers, etc.)


When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Provided Information. 

How we use your Personal Information


We use the Provided Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, delivering products, and providing you with invoices and/or order confirmations). Additionally, we use Provided Information to: 

  • Communicate with you; 
  • Screen our orders for potential risk or fraud; and 
  • When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services. 

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns). 


How we share your Personal Information 


We share your Personal Information with third parties to help us use your Personal Information, as described above. For example:

  • We use Google Analytics to help us understand how our visitors use the Site - you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. We also use Google Analytics Advertising Features about the Site traffic via Google Advertising Cookies and identifiers, from accounts of signed-in users who have consented for the purpose of ads personalization. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
  • We use Shopify to power our online store as well as our email marketing. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
  • We use Klaviyo for email marketing. The data we collect is your email address and name. Consent is required through a doubt opt-in when signing up to receive emails. You have the right to unsubscribe from emails using the unsubscribe link at the bottom of the emails you receive. Personal Information received is shared with Shopify. The Site will retain data unless asked to be deleted, in which you can email: hello.eternallyrooted.faith. 
  • We use Judge.Me to collect customer reviews and engage with said customers on the Site.  By submitting a review on the Site, you agree to allow the third-party to send in-email review forms and to publish your review to the Site.  You can read here how Judge.Me uses your Personal Information: https://judge.me/privacy.

The types of third parties with whom we might share elements of your Personal Information include:

  • Payment processors engaged by us to securely store and handle payments information, such as credit or debit card information
  • Providers of email management and distribution tools
  • Providers of security and fraud prevention tools and services, 
  • Providers of data aggregation and analytics software services that allow us to effectively monitor and optimize our site

We may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights. 


How we store your data


We use commercially reasonable security measures to protect against unauthorized access to or unauthorized alteration, disclosure or destruction of information stored on our servers. Of course, no computer network or data transmission on the internet can be guaranteed to be 100% secure and so you submit your information at your own risk.


We will maintain your Personal Information for our records unless and until you ask us to delete this information. For more information on your right of erasure, please see the ‘Your data protection rights’ section below.


Minors


The site is not intended for individuals under the age of 18.  We do not intentionally collect Personal Information from children.  If you are the parent or guardian and believe your child has provided us with personal information, please contact us at the email address provided below to request deletion.


Email Marketing


If you make a purchase on this Site and/or opt in to receive emails, you agree to receive email communications from this site, including but not limited to newsletters, site updates, promotions, and other announcements and correspondence.  We are not responsible for the receipt of any such emails. You are responsible for ensuring that our email address(es) are not blocked or forwarded to your spam folder.


You have the right at any time to stop us from contacting you for marketing purposes. If you opt to unsubscribe from receiving emails, you understand that you may no longer receive information or updates from this Site, including promotions.

Behavioral advertising 


As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.


You can opt out of targeted advertising by using the links below: 


Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at http://optout.aboutads.info/. 

Your data protection rights 


Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”):

  • If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. Under certain conditions, you may also have the right to restrict or object to our processing of your data, and to request that we transfer your Personal Information to another organization. If you would like to exercise any of these rights, please contact us through the contact information below. 

    Additionally, if you are a European resident, we note that we are processing your information under the following lawful bases:
    • Your consent;
    • To fulfill contracts we might have with you (for example if you make an order through the Site);
    • Compliance with our legal obligations;
    • Protect your vital interests;
    • To perform a task carried out in the public interest;
    • Or otherwise to pursue our legitimate business interests listed above, which do not override your fundamental rights and freedoms.

Please note that your information will be transferred outside of Europe, including to Canada and the United States. 

  • Automatic Decision-Making:

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you. 

We DO NOT engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.

Services that include elements of automated decision-making include:

  • Temporary blacklist of IP addresses associated with repeated failed transactions. This blacklist persists for a small number of hours.
  • Temporary blacklist of credit cards associated with blacklisted IP addresses. This blacklist persists for a small number of days.

Pursuant to the CALIFORNIA CONSUMER PRIVACY ACT (CCPA)

  • If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information below.

Cookies


A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

We use the following cookies to optimize your experience on our Site and to provide our services.

Cookies Necessary for the Functioning of the Store:

Name

Function

Duration

_ab

Used in connection with access to admin.

2y

_secure_session_id

Used to track a user's session through the multi-step checkout process and keep their order, payment and shipping details connected.

24h

_shopify_country

For shops where pricing currency/country set from GeoIP, that cookie stores the country we've detected. This cookie helps avoid doing GeoIP lookups after the first request.

session

_shopify_m

Used for managing customer privacy settings.

1y

_shopify_tm

Used for managing customer privacy settings.

30min

_shopify_tw

Used for managing customer privacy settings.

2w

_storefront_u

Used to facilitate updating customer account information.

1min

_tracking_consent

Used to store a user's preferences if a merchant has set up privacy rules in the visitor's region.

1y

c

Used in connection with checkout.

1y

cart

Used in connection with shopping cart.

2w

cart_currency

Set after a checkout is completed to ensure that new carts are in the same currency as the last checkout.

2w

cart_sig

A hash of the contents of a cart. This is used to verify the integrity of the cart and to ensure performance of some cart operations.

2w

cart_ts

Used in connection with checkout.

2w

cart_ver

Used in connection with shopping cart.

2w

checkout

Used in connection with checkout.

4w

checkout_token

Used in connection with checkout.

1y

dynamic_checkout_shown_on_cart

Used in connection with checkout.

30min

hide_shopify_pay_for_checkout

Used in connection with checkout.

session

keep_alive

Used in connection with buyer localization.

2w

master_device_id

Used in connection with merchant login.

2y

previous_step

Used in connection with checkout.

1y

remember_me

Used in connection with checkout.

1y

secure_customer_sig

Used to identify a user after they sign into a shop as a customer so they do not need to log in again.

20y

shopify_pay

Used in connection with checkout.

1y

shopify_pay_redirect

Used in connection with checkout.

30 minutes, 3w or 1y depending on value

storefront_digest

Stores a digest of the storefront password, allowing merchants to preview their storefront while it's password protected.

2y

tracked_start_checkout

Used in connection with checkout.

1y

checkout_one_experiment

Used in connection with checkout.

session

checkout_session_lookup

Used in connection with checkout.

3w

checkout_session_token_<<id>>

Used in connection with checkout.

3w


Reporting and Analytics:

Name

Function

Duration

_landing_page

Track landing pages.

2w

_orig_referrer

Track landing pages.

2w

_s

Shopify analytics.

30min

_shopify_d

Shopify analytics.

session

_shopify_fs

Shopify analytics.

30min

_shopify_s

Shopify analytics.

30min

_shopify_sa_p

Shopify analytics relating to marketing & referrals.

30min

_shopify_sa_t

Shopify analytics relating to marketing & referrals.

30min

_shopify_y

Shopify analytics.

1y

_y

Shopify analytics.

1y

_shopify_evids

Shopify analytics.

session

_shopify_ga

Shopify and Google Analytics.

session


The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools'' or “Preferences'' menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioral Advertising” section above.

Third Party Websites


Our privacy policy applies only to our website. We are not responsible for the data collection, privacy practices or policies of any third-party site to which we may provide a link or that may link to our site. We encourage you to read the privacy statement and terms of use of other sites.


Changes 


We may update this privacy policy from time to time to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. 

Complaints


Please contact us if you have any complaints about how we use your Personal Information so we can resolve the issue whenever possible. Residents of the European Union also have the right to lodge a complaint with your local data protection regulator, such as the Information Commissioner’s Office in the UK.


Contact us 


For more information about our privacy practices, if you have questions, or if you would like to exercise your data protection rights, please do not hesitate to contact us.


Email us: weareeternalltrooted@gmail.com

Write to us:  Eternally Rooted, LLC, 548 Woodglen Drive, Chesapeake, VA 23322, United States